The strategic goals of the Rhenoflex Group focus on the competence areas of operational, sales, innovation and sustainability excellence. In all these areas, continuous improvements were made in order to expand the leading position that Rhenoflex holds in the market. In order to implement this strategy consistently, the management team has strengthened in a targeted manner over the past two years. Particularly in the elementary cornerstone SALES EXCELLENCE, highly experienced experts from the industry were taken on board.

In the function of Director Business Development Shoe Europe, Matthias Oberfichtner will now competently complement this team. With his 20 years of expertise from the industry, he will not only provide strategic customer support but also contribute his experience in expanding the business and help to broaden the customer base.

"Rhenoflex's high level of technology expertise also requires a high level of competence in business development. We are glad to welcome Matthias, such a competent expert, on board and wish him a good start and much success at Rhenoflex." Marco de Gier, Director Marketing & Sales Business Line Shoe Global

"The strategic development of the Rhenoflex Group is to a large extent driven by attractive product and process innovations. To implement the strategy, Rhenoflex will continue to strengthen its management. Matthias Oberfichtner covers an important area of expertise in this regard. I look forward to working with him." Frank Böttcher, CEO Rhenoflex Group

The entire Rhenoflex team warmly welcomes Matthias Oberfichtner and looks forward to a cooperative and inspiring collaboration with the goal of exceeding customer expectations.